Archives: Higher Ed News

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That's why hundreds of higher ed marketers - your colleagues - and their institutions (universities, colleges and schools) have invested time and money in our trusted training programs. Our higher ed conferences and courses have helped them tackle today's and tomorrow's higher education marketing challenges.

Everyday #highered Content Strategy: Challenges & Tips by Chris Syme (@cksyme )

Everyday #highered Content Strategy: Challenges & Tips by Chris Syme (@cksyme )

Chris Syme is one of the 13 higher ed professionals presenting at the the 2014 Higher Ed Content Conference. Chris Syme has over 25 years experience in the communications field and is the principal at CKSyme Media Group. In this 3-question interview, Chris tells us about a content challenge, a secret weapon to create better […]


How to coordinate social media across campus [10-min VIDEO] #casesmc #hesm 13

How to coordinate social media across campus [10-min VIDEO] #casesmc #hesm 13

Followed with envy the #casesmc hashtag on Twitter? Yep, I know. The sun, the beautiful hotel and the great presentations… Squirrels!!!! RT @ashley_budd: Sitting in on @tb623 session at #casesmc! pic.twitter.com/k3NL5G12Zr — Karine Joly (@karinejoly) March 19, 2014 While I couldn’t do anything to get you (or me for that matter) to California if you […]


Everyday #highered Content Strategy: Challenges & Tips by Mandy Potts from UW Oshkosh (@UWOshkoshToday)

Everyday #highered Content Strategy: Challenges & Tips by Mandy Potts from UW Oshkosh (@UWOshkoshToday)

Mandy Potts, Marketing and Communications Manager at UW Oshkosh, is one of the 13 higher ed professionals presenting at the 2014 Higher Ed Content Conference. Mandy oversees and implements the University’s content strategy, the on-campus news source UW Oshkosh Today and is the content and online editor for three alumni magazines. In this 3-question interview, […]


Everyday #highered Content Strategy: Challenges & Tips by Liz Babiak (@lizbabiak ) from Algonquin College

Everyday #highered Content Strategy: Challenges & Tips by Liz Babiak (@lizbabiak ) from Algonquin College

Liz Babiak, Social Media Community Officer at Algonquin College, is one of the 13 higher ed professionals presenting at the 2014 Higher Ed Content Conference. Liz manages the College’s social media strategy, presence, policy and employee training. In this 3-question interview, Liz tells us about a content challenge, a secret weapon to create better content […]


Everyday #highered Content Strategy: Challenges & Tips by Donna Talarico (@donnatalarico ) from Elizabethtown College

Everyday #highered Content Strategy: Challenges & Tips by Donna Talarico (@donnatalarico ) from Elizabethtown College

Donna Talarico, Director of Integrated Communications at Elizabethtown College, is one of the 13 higher ed professionals presenting at the 2014 Higher Ed Content Conference. Donna is in charge of content across several platforms and media at her institution. In this 3-question interview, Donna tells us about a content challenge, a secret weapon to create […]


Congratulations to the first 23 Higher Ed Experts grads for 2014!

Congratulations to the first 23 Higher Ed Experts grads for 2014!

We sent the professional certificates they earn to our first 23 Higher Ed Experts graduates of the year. Our 4-week online courses designed for professionals working in higher education are NOT a walk in the park. It takes dedication, expertise and hard work to earn a Higher Ed Experts professional certificate (I know it, because […]


What you missed at the #highered Analytics Conference #hea14

What you missed at the #highered Analytics Conference #hea14

The 2014 Higher Ed Analytics conference was a big hit last Wednesday. Here’s the Storified round-up of what was said and done during this 3-hour online conference that you can now get on-demand for your team if you missed it live! [View the story “What you missed at the 2014 Higher Ed Analytics Conference (#hea14)” […]


Why should your team attend the 2014 Higher Ed Analytics Conference (#HEA14)?

Why should your team attend the 2014 Higher Ed Analytics Conference (#HEA14)?

Find out what the conference will be about and why people in the community want to attend it.


#hea14 Twitter Contest: 1 tweet for a chance to win a $400 pass for the 2014 #highered Analytics Conference

#hea14 Twitter Contest: 1 tweet for a chance to win a $400 pass for the 2014 #highered Analytics Conference

Calories, Miles, Minutes, Visits or Web Conversions: January is Counting Month, right? But, February in higher ed is always Digital Analytics month with THE biggest event for the Analytics professionals working in universities and colleges: The Higher Ed Analytics Conference (#HEA14). On February 5, 2014, we will welcome back 6 of the 11 speakers who […]


Higher Ed Experts 2013 Grads: Kayde Kempen, Web Content Specialist at the University of Wisconsin Oshkosh

Higher Ed Experts 2013 Grads: Kayde Kempen, Web Content Specialist at the University of Wisconsin Oshkosh

The Higher Ed Experts Class of 2013 is composed of people just like you working in universities and colleges. Our grads earned their Higher Ed Experts certificate by demonstrating mastery in a given critical skill for digital professionals such as Web Analytics, Social Media Marketing, Search Engine Optimization, Responsive Web Design and Web Writing. All […]