Archive for 2019

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Newsletter: SEO for Higher Ed, College ROI Rankings, Social Media in 2020, Managing Expectations, Insta Photo Editing and WP 5.3

Newsletter: SEO for Higher Ed, College ROI Rankings, Social Media in 2020, Managing Expectations, Insta Photo Editing  and WP 5.3

In this week’s issue:


Sneak Peek of the 2019-2020 #HigherEd Social Media Conference: #HESM19 Preview Day

Sneak Peek of the 2019-2020 #HigherEd Social Media Conference: #HESM19 Preview Day

Practice Makes Perfect I’ve spent most the day on November 20 in rehearsals with the speakers of the Higher Ed Social Media Conference scheduled December 4, 2019 – our next online conference with only a few seats left. This preview day is a fantastic opportunity for all the speakers to practice to make sure we […]


Newsletter: Mobile Apps, Designing for Motor Disabilities, Social Media Conference, YouTube Analytics & Part-Time Agile

Newsletter: Mobile Apps, Designing for Motor Disabilities, Social Media Conference, YouTube Analytics & Part-Time Agile

In this week’s issue: Mobile Apps in Higher Ed, Designing for Motor Disabilities, Chrome’s Slow Sites, Analytics Autopsy of a 175K- View Video and more


Where’s higher ed social media heading in 2020?

Where’s higher ed social media heading in 2020?

What’s coming for social media in higher education? If you’re in charge of social media for your school or your unit, you know how much things can change in your field of work. So, it’s always a good idea to try to keep an eye on the next big or small trends. That’s why I […]


Newsletter: Instagram Stories, Higher Ed Social Media, Digital Analytics, Photo Lawsuit, Designing for Older Users & More

Newsletter: Instagram Stories, Higher Ed Social Media, Digital Analytics, Photo Lawsuit, Designing for Older Users & More

In this week’s issue: Instagam Stories Hack, Sued for a Photo on the Website, Inspiring Social Media Ideas, 2020 Higher Ed Analytics Conference and More


Higher ed social media talks with Emma Guillen, Digital Communication Manager – Boston University

Higher ed social media talks with Emma Guillen, Digital Communication Manager – Boston University

Emma Guillen, Digital Communication Manager at Boston University, is one of the 12 presenters of the 2019-2020 Higher Ed Social Media Conference. In this 4-question interview, Emma tells us about higher ed social media in 2020, a favorite tool, 3 higher ed social media campaigns as well as strategy and measurement. 1) Where do you […]


Higher ed social media talks with Sonja Likness, Director of social media & content strategy – Duke University

Higher ed social media talks with Sonja Likness, Director of social media & content strategy – Duke University

Sonja Likness, Director of social media & content strategy at Duke University, is one of the 12 presenters of the 2019-2020 Higher Ed Social Media Conference. In this 4-question interview, Sonja tells us about higher ed social media in 2020, a favorite tool, 3 higher ed social media campaigns as well as strategy and measurement. […]


Newsletter: Social Media Ideas, SEO for the University Website, Listening, Text for Nudging in #Higher Ed and More

Newsletter: Social Media Ideas, SEO for the University Website, Listening, Text for Nudging in #Higher Ed and More

In this week’s issue: E-A-T and SEO for the University Website, Higher Ed Social Media Ideas, COPE with WordPress, Mizzou Ahtletics’ Tweets and More


Higher ed social media talks with Corynn Myers, Digital Marketing Manager – University of Michigan

Higher ed social media talks with Corynn Myers, Digital Marketing Manager – University of Michigan

Corynn Myers, Digital Marketing Manager at the University of Michigan, is one of the 12 presenters of the 2019-2020 Higher Ed Social Media Conference. In this 4-question interview, Corynn tells us about higher ed social media in 2020, a favorite tool, 3 higher ed social media campaigns as well as strategy and measurement. 1) Where […]


Higher ed social media talks with Samantha Paterson, Social Media Manager – University of Calgary

Higher ed social media talks with Samantha Paterson, Social Media Manager – University of Calgary

Samantha Paterson, Social Media Manager at the University of Calgary, is one of the 12 presenters of the 2019-2020 Higher Ed Social Media Conference. In this 4-question interview, Samantha tells us about higher ed social media in 2020, a favorite tool, 3 higher ed social media campaigns as well as strategy and measurement. 1) Where […]