Archives: Higher Ed News

At Higher Ed Experts, we believe in the power of education.

That's why hundreds of higher ed marketers - your colleagues - and their institutions (universities, colleges and schools) have invested time and money in our trusted training programs. Our higher ed conferences and courses have helped them tackle today's and tomorrow's higher education marketing challenges.

It’s Never Just Analytics for #HigherEd

It’s Never Just Analytics for #HigherEd

Teaching higher ed analytics to hundreds of professionals since 2010 I first began teaching Web Analytics for Higher Ed in September 2010. Since then, I have taught more than 300 higher education marketing and web professionals about Web Analytics. However, I don’t like to think about it as just teaching analytics. The course is actually […]


Great #hesm pros to follow: Chris Barrow (@CBarrows) from New York University (@nyuniversity)

Great #hesm pros to follow: Chris Barrow (@CBarrows) from New York University (@nyuniversity)

Chris Barrow, Social Media and Mobile Products Coordinator at New York University, is one of the 12 presenters of the 3rd Higher Ed Social Media Conference. In this 3-question interview, Chris tells us how he manages social media, shares a surprising social media outcome and tackles the tough ROI question. 1) How do you manage […]


Meet @higheredexperts Faculty at #heweb15, #ucda2015, #eduiconf and #PSUsocial

Meet @higheredexperts Faculty at #heweb15, #ucda2015, #eduiconf and #PSUsocial

If you’ve taken a 4-week professional certificate online course or attended one of our 3 annual conferences, you know that our instructors are great teachers AND awesome experts in their field. Our Faculty team is composed of great digital professionals – working for institutions and organizations in higher education. And, this fall you get the […]


Aug 2015 #highered Benchmarking Web Analytics Report [RESEARCH]

Aug 2015 #highered Benchmarking Web Analytics Report [RESEARCH]

12th monthly Higher Ed Benchmarking Web Analytics Report After publishing reports with August 2014, September 2014, October 2014, November 2014, December 2014, January 2015, February 2015, March 2015, April 2015, May 2015 and June 2015 data, we’re happy to share the 12th report. Report methodology The data compiled for this monthly report was downloaded on […]


The #highered Benchmarking Web Analytics Report – Aug 2015 [UK Edition]

The #highered Benchmarking Web Analytics Report – Aug 2015 [UK Edition]

What’s this benchmarking report? Higher Ed Experts, the online school for digital professionals working in universities, has conducted several research studies on the use of Web Analytics in institutions of higher education since 2010. In September 2014, Google Analytics launched 3 benchmarking reports allowing to compare the performance of your university website with its peers. […]


Baromètre Higher Ed Experts sur les sites Web des universités françaises – Aout 2015

Baromètre Higher Ed Experts sur les sites Web des universités françaises – Aout 2015

Qu’est ce que le Baromètre Higher Ed Experts? Centre de formation en ligne (en langue anglaise) pour les professionnels du digital travaillant dans les universités américaines et canadiennes, Higher Ed Experts conduit de nombreuses enquêtes sur l’utilisation, en milieu universitaire, des solutions d’analyse d’audience Internet en général et plus spécifiquement sur Google Analytics depuis 2010. […]


June 2015 #highered Benchmarking Web Analytics Report [RESEARCH]

June 2015 #highered Benchmarking Web Analytics Report [RESEARCH]

11th monthly Higher Ed Benchmarking Web Analytics Report After publishing reports with August 2014, September 2014, October 2014, November 2014, December 2014, January 2015, February 2015, March 2015, April 2015 and May 2015 data, we’re happy to share the 11th report. Report methodology The data compiled for this monthly report was downloaded on July 5, […]


The #highered Benchmarking Web Analytics Report – June 2015 [UK Edition]

The #highered Benchmarking Web Analytics Report – June 2015 [UK Edition]

What’s this benchmarking report? Higher Ed Experts, the online school for digital professionals working in universities, has conducted several research studies on the use of Web Analytics in institutions of higher education since 2010. In September 2014, Google Analytics launched 3 benchmarking reports allowing to compare the performance of your university website with its peers. […]


Baromètre Higher Ed Experts sur les sites Web des universités françaises – Juin 2015

Baromètre Higher Ed Experts sur les sites Web des universités françaises – Juin 2015

Qu’est ce que le Baromètre Higher Ed Experts? Centre de formation en ligne (en langue anglaise) pour les professionnels du digital travaillant dans les universités américaines et canadiennes, Higher Ed Experts conduit de nombreuses enquêtes sur l’utilisation, en milieu universitaire, des solutions d’analyse d’audience Internet en général et plus spécifiquement sur Google Analytics depuis 2010. […]


May 2015 #highered Benchmarking Web Analytics Report [RESEARCH]

May 2015 #highered Benchmarking Web Analytics Report [RESEARCH]

10th monthly Higher Ed Benchmarking Web Analytics Report After publishing reports with August 2014, September 2014, October 2014, November 2014, December 2014, January 2015, February 2015, March 2015 and April data, we’re happy to share the 10th report. Report methodology The data compiled for this monthly report was downloaded on June 7, 2015 from Google […]