Archives: Higher Ed News

At Higher Ed Experts, we believe in the power of education.

That's why hundreds of higher ed marketers - your colleagues - and their institutions (universities, colleges and schools) have invested time and money in our trusted training programs. Our higher ed conferences and courses have helped them tackle today's and tomorrow's higher education marketing challenges.

Newsletter: Social Media Ideas, SEO for the University Website, Listening, Text for Nudging in #Higher Ed and More

Newsletter: Social Media Ideas, SEO for the University Website, Listening, Text for Nudging in #Higher Ed and More

In this week’s issue: E-A-T and SEO for the University Website, Higher Ed Social Media Ideas, COPE with WordPress, Mizzou Ahtletics’ Tweets and More


Higher ed social media talks with Corynn Myers, Digital Marketing Manager – University of Michigan

Higher ed social media talks with Corynn Myers, Digital Marketing Manager – University of Michigan

Corynn Myers, Digital Marketing Manager at the University of Michigan, is one of the 12 presenters of the 2019-2020 Higher Ed Social Media Conference. In this 4-question interview, Corynn tells us about higher ed social media in 2020, a favorite tool, 3 higher ed social media campaigns as well as strategy and measurement. 1) Where […]


Higher ed social media talks with Samantha Paterson, Social Media Manager – University of Calgary

Higher ed social media talks with Samantha Paterson, Social Media Manager – University of Calgary

Samantha Paterson, Social Media Manager at the University of Calgary, is one of the 12 presenters of the 2019-2020 Higher Ed Social Media Conference. In this 4-question interview, Samantha tells us about higher ed social media in 2020, a favorite tool, 3 higher ed social media campaigns as well as strategy and measurement. 1) Where […]


Newsletter: 36 Inspiring Higher Ed Social Media Campaigns, #HEWEB19 Takeaways, Social Media Accessibility & New #highered Jobs

Newsletter: 36 Inspiring Higher Ed Social Media Campaigns, #HEWEB19 Takeaways, Social Media Accessibility & New #highered Jobs

In this week’s issue: 36 great higher ed social media ideas, top takeaways from the HEWEB19 conference by Erika Boltz, social media accessibility conversation and more


Higher ed social media talks with Jon McBride, Media Relations and Social Media Manager – BYU

Higher ed social media talks with Jon McBride, Media Relations and Social Media Manager – BYU

Jon McBride, Media Relations and Social Media Manager at BYU, is one of the 12 presenters of the 2019-2020 Higher Ed Social Media Conference. In this 4-question interview, Jon tells us about higher ed social media in 2020, a favorite tool, 3 higher ed social media campaigns as well as strategy and measurement. 1) Where […]


Newsletter: #HEWEB19 Short Selection, Colgate Redesign, Designing for users with dyslexia, TitTok video editor and more

Newsletter: #HEWEB19 Short Selection, Colgate Redesign, Designing for users with dyslexia, TitTok video editor and more

In this week’s issue: Short selection from the 2019 HighEdWeb Conference, Social Media Tools, Designing for users with dyslexia and more


36 inspiring higher education social media campaigns and ideas

36 inspiring higher education social media campaigns and ideas

Masks will be mandatory on most campuses this Fall. But, will college students wear them? Check out these 15 social media ideas to increase compliance with the new “Masks on Campus” policies. I asked the 12 higher ed social media professionals of the 2019-2020 Higher Ed Social Media Conference (HESM19) to share 3 higher ed […]


Top Takeaways from the 2019 HighEdWeb Conference by Erika Boltz #heweb19

Top Takeaways from the 2019 HighEdWeb Conference by Erika Boltz #heweb19

Back from Milwaukee! As you know if you’ve read my previous post for Higher Ed Experts, I presented at the 2019 High Ed Web Conference last week. I spent 32 hours in Milwaukee turning online connections into real-life ones, seeing old friends, sharing ideas and cheese (vegan for me, of course). So, as promised, here’s […]


Higher ed social media talks with Molly Mattison, Senior Marketing Manager – Adtalem Global Education

Higher ed social media talks with Molly Mattison, Senior Marketing Manager – Adtalem Global Education

Molly Mattison, Senior Marketing Manager at Adtalem Global Education, is one of the 12 presenters of the 2019-2020 Higher Ed Social Media Conference. In this 4-question interview, Molly tells us about higher ed social media in 2020, a favorite tool, 3 higher ed social media campaigns as well as strategy and measurement. 1) Where do […]


Higher ed social media talks with Jessica Stutt, Integrated Marketing Manager – University of New Brunswick

Higher ed social media talks with Jessica Stutt, Integrated Marketing Manager – University of New Brunswick

Jessica Stutt, Integrated Marketing Manager at the University of New Brunswick, is one of the 12 presenters of the 2019-2020 Higher Ed Social Media Conference. In this 4-question interview, Jessica tells us about higher ed social media in 2020, a favorite tool, 3 higher ed social media campaigns as well as strategy and measurement. 1) […]