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That's why hundreds of higher ed marketers - your colleagues - and their institutions (universities, colleges and schools) have invested time and money in our trusted training programs. Our higher ed conferences and courses have helped them tackle today's and tomorrow's higher education marketing challenges.

Higher ed content talks with Kelly Bennett, Manager of Social Media and Marketing Strategy – Miami University (Ohio)

Higher ed content talks with Kelly Bennett, Manager of Social Media and Marketing Strategy – Miami University (Ohio)

Kelly Bennett, Manager of Social Media and Marketing Strategy at Miami University (Ohio), is one of the 12 presenters of the 2019 Higher Ed Content Conference. In this 4-question interview, Kelly shares with us thoughts on content creation process and measurement, interesting higher ed content and a favorite tool. 1) What does your content creation […]

Newsletter: Content Talks (Ohio & Denver), Skills for Web Teams, Digital Process, Higher Ed Websites, Analytics, FB, Insta & Twitter

Newsletter: Content Talks (Ohio & Denver), Skills for Web Teams, Digital Process, Higher Ed Websites, Analytics, FB, Insta & Twitter

In this week’s issue: Skills for higher ed web teams, content performance measurement, hosting for higher ed websites and personal social media attacks.

Higher ed content talks with Salma Nawlo, Assistant Director of Communications – Florida Southern College

Higher ed content talks with Salma Nawlo, Assistant Director of Communications – Florida Southern College

Salma Nawlo, Assistant Director of Communications at Florida Southern College, is one of the 12 presenters of the 2019 Higher Ed Content Conference. In this 4-question interview, Salma shares with us thoughts on content creation process and measurement, interesting higher ed content and a favorite tool. 1) What does your content creation process look like? […]

Higher ed content talks with Derek DuPont, Social Media Manager – The Ohio State University

Higher ed content talks with Derek DuPont, Social Media Manager – The Ohio State University

Derek DuPont, Social Media Manager at the Ohio State University, is one of the 12 presenters of the 2019 Higher Ed Content Conference. In this 4-question interview, Derek shares with us thoughts on content creation process and measurement, interesting higher ed content and a favorite tool. 1) What does your content creation process look like? […]

Newsletter: How #HigherEd Content is Measured, #HESM Videos, Social Strategy, YouTube & Streaming Ban

Newsletter: How #HigherEd Content is Measured, #HESM Videos, Social Strategy, YouTube & Streaming Ban

In this week’s issue: Higher Ed Content Measurement Processes, Digital Advertising, YouTube over Vimeo, Video Editing Workflow and More

Higher ed content talks with Shay Galto, Manager of Marketing Analytics – University of Denver

Higher ed content talks with Shay Galto, Manager of Marketing Analytics – University of Denver

Shay Galto, Manager of Marketing Analytics at the University of Denver, is one of the 12 presenters of the 2019 Higher Ed Content Conference In this 4-question interview, Shay shares with us thoughts on content creation process and measurement, interesting higher ed content and a favorite tool. 1) What does your content creation process look […]

Higher ed content talks with Rebecca Stapley, Assistant Director of Social Media – Nazareth College

Higher ed content talks with Rebecca Stapley, Assistant Director of Social Media – Nazareth College

Rebecca Stapley, Assistant Director of Social Media at Nazareth College, is one of the 12 presenters of the 2019 Higher Ed Content Conference. In this 4-question interview, Rebecca shares with us thoughts on content creation process and measurement, interesting higher ed content and a favorite tool. 1) What does your content creation process look like? […]

How 12 higher ed pros measure content performance in 2019

How 12 higher ed pros measure content performance in 2019

Content is everything online, but creating great content to break through the noise is not an easy task. So, it’s crucial to measure the performance of your higher ed content to avoid wasting time and resources on what doesn’t reach, engage or move your target audience(s). The 12 speakers of the 2019 Higher Ed Content […]

Newsletter: No Internet, Content Talks, eduWeb Award & Scholarship, Chatbots & Podcasting

Newsletter: No Internet, Content Talks, eduWeb Award & Scholarship, Chatbots & Podcasting

In this week’s issue: When the Internet goes down on campus, 5 questions to ask before you podcast, Content talks and more

Higher ed content talks with Corie Martin, Director Web Services & Digital Marketing – Western Kentucky University

Higher ed content talks with Corie Martin, Director Web Services & Digital Marketing – Western Kentucky University

Corie Martin, Director Web Services & Digital Marketing at Western Kentucky University, is one of the 12 presenters of the 2019 Higher Ed Content Conference. In this 4-question interview, Corie shares with us thoughts on content creation process and measurement, interesting higher ed content and a favorite tool. 1) What does your content creation process […]