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10 Higher Ed “Return to Campus” Videos

10 Higher Ed “Return to Campus” Videos

Short videos, big messages As I was working on my post about COVID-19 testing, move-in days and orientations sharing the top insights from my July 29 “minute-poll” (3-question weekly surveys of my Wednesday email newsletter readers on timely topics for higher ed marketers and communicators), I stumbled across some examples of “return to campus” videos […]


Higher Ed COVID-19 Testing, Virtual Orientations & Staggered Move-in Days

Higher Ed COVID-19 Testing, Virtual Orientations & Staggered Move-in Days

COVID-19 Campus Testing: Not Required on the Majority of Higher Ed Campuses While most higher ed institutions planning a back-to-school in person this Fall will make masks mandatory for students, many plans are still work in progress. Still so many questions, so many unknowns. A comfortable majority of the respondents of my July 29 “minute-poll” […]


15 higher ed social media ideas to make college students wear masks on campus

15 higher ed social media ideas to make college students wear masks on campus

Must-Have Masks on Most Campuses The back-to-campus plan might still be a work in progress (sometimes with a moving target) for some institutions of higher education, but, there’s no doubt that face-covering masks will be the new must-have Fall 2020 accessory on college campuses around the world. An incredibly large majority of the respondents in […]


9 higher ed “back-to-school” plans and websites for Fall 2020

9 higher ed “back-to-school” plans and websites for Fall 2020

2020 Back to School or… Not in Higher Ed? Does it feel like March all over again? While there’s nothing spring-ish about the hot days of summer in North America right now, the indecision and the trickling of closing (or postponed reopening) announcements have brought a feeling of deja-vu these past few days. With the […]