Top 2020 Higher Ed Marketing Conferences & Courses
This directory of Higher Education Marketing Conferences is constantly updated by Karine Joly from Higher Ed Experts for higher education marketers.
Launched in 2014, this annual selection of 2020 higher education marketing conferences is meant to help digital professionals working in universities, colleges and schools.
More on Certificate Courses & Training on Higher Education Marketing
Higher Ed Experts (Free) Friday Talk & Learn at 11:30AM ET (#HEETalkLearn)
Let’s meet every week for Higher Ed Experts’ Free Friday Talk & Learn (#HEETalkLearn): 10-min presentation or panel discussion followed by a Q&A and the weekly segment “#HEETalkLearn Posts that Worked” to support higher ed digital professionals now. Give us 30-min every Friday and we will share lessons learned, tips and ideas from your higher […]
Higher Ed Content Conference
Want to get more strategic with your higher ed content across devices, channels and departments? The Higher Ed Content Conference can help. This annual higher ed conference focusing on content features a dozen of higher ed professionals working in institutions like yours – with real solutions to real content problems. You can attend this online conference with all your content contributors – which makes it a great higher ed conference for digital content teams.
Web Analytics for Higher Ed Course
Need to get up to speed with Web Analytics for Higher Ed? Whether you have already attended several sessions about Analytics at higher ed conferences or are brand new to the world of Google Analytics, this 4-week online course will help you learn what you need to know and develop your Web Analytics skills through guided practice.
Digital Measurement Strategy for Higher Ed Team Course
Not sure how you should measure your digital marketing initiatives, campaigns and efforts? If you’ve never taken the time to set up with your team your strategic plan to measure what matters, this affordable 4-week course for teams (2 to 5 people) will help you define your measurement strategic plan.
Web Writing for Higher Ed Course
Want to write stronger Social Media and Web Content for Higher Ed? Whether you are a seasoned writer looking for guidance to write online or a higher ed marketing practitioner who needs to create more content, this 4-week online course will help you become a better writer for the Web or social media by… writing – and not just listening about it like it’s usually the case at higher ed marketing conferences 🙂
Advanced Digital Analytics for Higher Ed Course
Do you want to measure the performance of your higher ed digital marketing initiatives and campaigns? If you have been using Google Analytics enough to be dangerous but want to go to the next level in your Analytics practice, this 4-week online course will help you learn more advanced analytics techniques to track the performance of your higher ed digital marketing or communications.
Social Media Analytics for Higher Ed Course
Want to start measuring what matters in social media to get smarter with your higher ed marketing? Whether you want to optimize your higher ed social media content calendar or the engagement strategy on your Instagram, Facebook, Twitter and other school accounts, this 4-week certificate online course will guide you through the required steps to implement a sound social media measurement plan for your higher education institution.
Content Analytics for Higher Ed Course
Need to measure the impact of your higher ed content? This 4-week online course on Content Analytics for Higher Ed will help you track the performance of your content initiatives.
Social Media Marketing for Higher Ed Course
Are you in charge of social media marketing for higher education? Whether you’ve done social media for your institution for a few years or have recently been given this responsibility, this 8-week online course will help you bring your higher ed social media practice to the next level by covering all the bases and focusing on a strategic integrated marketing approach.
Higher Education Analytics Conference
Looking for real analytics solutions to real higher education marketing problems? The Higher Ed Analytics conference, now available on-demand, features a dozen of sessions from higher ed digital marketing and communications professionals working in institutions just like yours. This higher ed marketing conference is online and team-friendly.